VerveBusiness Solutions

Services ยท Attract

Social Media Management

Planned organic content with a clear next step for your audience.

Discuss your project

The problem

What usually goes wrong

Posting happens when someone has time. Content isn't planned around what you sell, nobody knows which posts bring enquiries, and social sits apart from the website and the sales process.

What we build

Social Media, built to connect

  • Content plan

    Content themes, a calendar and reusable templates matched to your offers, audience and agreed platforms.

  • Production and publishing

    An agreed mix of posts, captions and short-form video, with content volumes, source material and approval steps defined before work starts.

  • Website and enquiry links

    Relevant posts link to service pages, product pages or enquiry forms so interested people know what to do next.

  • Performance review

    Reporting on available platform metrics and tracked website activity, with attribution limits made clear.

How it works

The way we run it

  1. Agree platforms, content volumes and source material
  2. Set content themes, voice and approval rules
  3. Plan and produce the agreed content
  4. Review, approve and publish
  5. Review available metrics and adjust

Deliverables

What you get

  • Organic content plan and themes
  • Content calendar for the agreed period
  • Posts, captions and video in the agreed formats and quantities
  • Approval and publishing workflow
  • Performance summary using available data

Where it plugs in

Part of one system

  • Website: relevant posts link to service, product or enquiry pages
  • Automation: enquiry routing can be added as a separate workflow
  • Reporting: tracked social traffic can sit alongside other enquiry sources

Use cases

Where it fits

  • A venue promoting event dates and booking enquiries
  • A trades business showing completed work
  • A service business launching a new offer

Process

Same process, every project

Discovery / Strategy / Design / Build / Automate / Optimize. See how we work

FAQ

Questions

Is this organic social or paid advertising?

This service covers organic social content and publishing. Paid campaign management is not included. Availability, scope and fees for any paid campaign work must be confirmed separately, and ad spend is separate.

Which platforms and content formats are included?

We agree the platforms, formats and content volumes in the proposal. Photography, filming, community management and responding to messages are included only when explicitly scoped.

Do I approve posts before they go live?

Yes. We agree the approval process at the start and publish approved content within that process.

Can you connect social to my website and lead tracking?

Relevant posts can link to your website and enquiry forms. Website changes, tracking setup and follow-up automation are defined separately where needed. Reporting depends on the data the platforms and your tools make available.

What costs are included?

The proposal defines the work included. Third-party costs, including hosting, apps, licences, platform subscriptions, payment and marketplace fees, and ad spend, are excluded unless explicitly included in the agreed scope.

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